List of Famous people born in São Paulo, Brazil

Ruth Kedar is an artist and designer, best known for designing the Google logo that was displayed from May 31, 1999 to September 1, 2015. Larry Page and Sergey Brin were looking at designers to design their logo and website and Kedar was asked to present them with some preliminary design ideas. They liked her approach and design style and she was hired to design both. The design was accepted due to its playful design, the customized Catull typeface and unique visual expression.

Valeria Muller Ramos Bolsonaro is a biologist, teacher and Brazilian deputy at the state of São Paulo. She is affiliated to Partido Liberal. She was elected in 2018. She is an ally of Conservative president Jair Bolsonaro. She married his second cousin, leading her to adopt the surname.

Alexandre Schwartsman is a Brazilian economist, former Director of International Affairs of the Central Bank of Brazil.

Tiê Gasparinetti Biral, simply known as Tiê, is a Brazilian singer-songwriter.

Moacir Bastos, usually known simply as Tuta is a Brazilian retired footballer who played as a striker.

Tess Amorim Coelho is a Brazilian actress. She is best known for the short film Eu Não Quero Voltar Sozinho and the film Hoje Eu Quero Voltar Sozinho, in which she played Giovana.