Yi Won

Yi Won (Korean: 이원) is a great-grandson of the Gojong of Korea and one of several who claim to be current head of the House of Yi. He worked as a general manager of Hyundai Home Shopping, a Hyundai Department Store Group company, until Prince Yi Ku died on 16 July 2005. He was born as the eldest son of Yi Gap, the 9th son of Prince Yi Kang by one of his partners at Hyehwa-dong, Jongno-gu, Seoul. After the death of Yi Ku, it was decided to make Yi Won to be the adopted heir to the late prince by the Jeonju Lee Royal Family Association; Yi Won was later announced to be the director of the association on 27 June 2007. Officially, as noble titles aren't recognized by the Constitution of South Korea, Yi Won is by birth a citizen in South Korea.