Bernard Kroger

Bernard Heinrich "Henry" Kroger was an American businessman who created the Kroger chain of supermarkets. Kroger was a pioneering grocery innovator who introduced self-service shopping to the public in 1916. He allowed customers to enter his stores, shop, and bring the merchandise home themselves instead of waiting for a delivery. Kroger pioneered in-store bakery and meat counters. Kroger grocery stores were the first in the country to sell freshly baked goods, meat, and groceries under the same roof.